2026
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Client's Name
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At the World Economic Forum 2026 in Davos, Tata Consultancy Services generated dialogue around the key theme of AI not just in conferences and panel discussions, but also in an interactive, multi-sensory, human moment. Visitors could meet with an 'AI Flavourist' at the Davos promenade that interpreted mood, personality and taste through natural conversation and recommended a personalised tea or coffee variety to them. The visitor then got a fresh warm cup of a blend closest in flavour profile to the variety recommended to them, along with a personalised, shareable 'Postcard from Davos'.
Credits
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ARTIFICIO
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Design and Creativity - Trade Show / Exhibit
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Italy
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Pacers Sports and Entertainment
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Website & Mobile Sites - Non-Profit
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United States
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Laura Becker
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Design and Creativity - New Category
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United States
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Chengdu SimpleUX Vision Technology Co., Ltd.
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Apps & Softwares - Finance / Banking
Country / Region
China